Privacy Policy
Last updated: April 5, 2026
Outfitted AI LLC ("Outfitted," "we," "us," or "our") operates the Outfitted mobile application (the "App"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our App and services.
1. Information We Collect
We may collect the following types of information:
- Account Information: Your phone number, used to authenticate your identity via SMS one-time passcode (OTP).
- Profile Information: Photos you upload of clothing items, style preferences, and occasion information you provide.
- Closet Data: Information about clothing items you add to your digital closet, including images, categories, tags, and wear history.
- Usage Data: How you interact with the App, including outfit suggestions viewed, items listed for sale, and retailer products browsed.
- Device Information: Device type, operating system, and app version.
- Communications: SMS messages sent to your phone number for authentication purposes.
2. How We Use Your Information
We use the information we collect to:
- Authenticate your identity via SMS one-time passcodes
- Generate personalized AI outfit suggestions from your closet
- Power virtual try-on features using your uploaded photos
- Surface personalized retailer product recommendations
- Enable peer-to-peer marketplace listings and transactions
- Calculate your closet score and usage insights
- Improve our AI models and app features
- Communicate with you about your account and app updates
3. SMS Communications
Outfitted AI LLC uses SMS messaging solely to deliver one-time verification codes (OTPs) for account authentication. By providing your phone number and requesting a verification code, you consent to receive a single SMS message per login attempt from Outfitted AI LLC.
- Message frequency: One SMS per login attempt
- Message and data rates may apply
- To opt out: Reply STOP to any message
- For help: Reply HELP or contact us at Outfittedai@outlook.com
4. Sharing Your Information
We do not sell your personal information. We may share your information with:
- Service Providers: Third-party vendors including Twilio (SMS delivery), Firebase (authentication), Airtable (data storage), Cloudinary (image hosting), and OpenAI (AI processing) who assist us in operating the App.
- Marketplace Participants: If you list items for sale, buyers may see your listing information.
- Legal Requirements: If required by law or to protect the rights and safety of our users.
5. Data Retention
We retain your personal information for as long as your account is active or as needed to provide services. You may request deletion of your account and associated data at any time by contacting us at Outfittedai@outlook.com.
6. Security
We implement industry-standard security measures to protect your information. However, no method of transmission over the internet or electronic storage is 100% secure.
7. Children's Privacy
The Outfitted App is not intended for users under the age of 13. We do not knowingly collect personal information from children under 13.
8. Your Rights
You have the right to access, correct, or delete your personal information. To exercise these rights, contact us at Outfittedai@outlook.com.
9. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by updating the "Last updated" date at the top of this page.
10. Contact Us
If you have questions about this Privacy Policy, please contact us at:
Outfitted AI LLC
Los Angeles, California
Outfittedai@outlook.com